Authorised Representative

In the European Union, the requirements for foreign companies regarding the appointment of an authorised representative vary depending on the member state and product category.

From 2025, a large number of new regulations will come into force in Europe that will pose major challenges for companies, particularly manufacturers and producers. From stricter sustainability requirements to extended responsibility for products and innovative reporting obligations...

The Packaging and Packaging Waste Regulation (PPWR) is part of the European Green Deal and therefore a central element of the EU strategy to promote a circular economy. With ambitious goals, such as reducing packaging waste, increasing recycling rates and promoting reusable packaging, it affects all players along the packaging value chain. Authorised Representatives (ARs) play a key role in this, especially for companies outside the EU, and face unique challenges in implementing the regulations across borders.